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*** For Immediate
Release ***
This Month's
Featured "Best Business Books" Summarized for
You
Godin's latest book is the definitive
guide to the 14 trends no marketer can afford to ignore. It explains
what to do about the increasing power of stories, not facts; about
shorter and shorter attention spans; and about the new math that says
5,000 people who want to hear your message are more valuable than 5
million who don't. Godin doesn't pretend that it's easy to get your
products, marketing messages and internal systems in sync. But he'll
definitely convince you that it's worth the effort.
The key to strategic success is talent -- an organization's people, from
its current and future leaders to its frontline employees. But today,
talent is harder to find and nurture, and easier to waste and lose. This
has caused talent to move quickly to the top of every leader's strategic
agenda, but few organizations are managing their talent strategically.
Combining strategic insight with proven and practical methods, The
Talent Powered Organization is essential for people at all levels in
any organization.
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Soundview Executive Book Summaries® is giving busy executives worldwide an easy way to familiarize themselves with the key points of today's top business books. A Carnegie-Mellon Study showed that readers retain more of the content when they read a well-written summary than when they read the book. You will too. Click here to learn more. |